Everything you need to nourish your skin, inside and out, is found in nature, that’s where we get our ingredients, very simply, without harming our animal friends. 

We are in the business of creating beautiful skin care, for customers who care. That’s why we don’t use animal derivatives, like lanolin, or animal by-products, such as honey or beeswax, in any of our products.  

Cruelty is not in our nature. 

If you’ve ever heard the saying “treat others the way you want to be treated,” you’ll understand why we pride ourselves on being cruelty-free. It’s a stance we’ve taken since the day we started back in 2007.